Your Progress
Week 6: Developing Your Fandom
Episode 1
Episode 2
Episode 3
How to Reach Out to Employees on LinkedIn
Video Time: 6 Minutes Action Time:Aroud 2-3 Hours
Video Time: 6 Minutes
Action Time:Aroud 2-3 Hours
The Connection Request Formula
1
Write the script that you want to use for your connection message that includes your Why and Call to action.
These are the two most crucial parts of the message. Why do you want to connect with the person? Maybe it’s because you admire the work they do. What do you want them to do? Connect with you, of course! Many times, if you don’t tell people what to do, they won’t do it.
Here’s An Example
“Hi, Mac! I admire you and your company, The Gender Sensei, so much. I would love to connect with you so we can collaborate on some business opportunities. Please connect with me this week!”
1
Write the script that you want to use for your connection message that includes your Why and Call to action.
These are the two most crucial parts of the message. Why do you want to connect with the person? Maybe it’s because you admire the work they do. What do you want them to do? Connect with you, of course! Many times, if you don’t tell people what to do, they won’t do it.
Here’s An Example
“Hi, Mac! I admire you and your company, The Gender Sensei, so much. I would love to connect with you so we can collaborate on some business opportunities. Please connect with me this week!”
2
Be bold!
How many times has someone come up to you and said, “Wow, we really need to catch up sometime?” And does sometime ever come? No! Don’t make it so you and your new “fan” become almost friends. Do all you can do to make it so you end up meeting.
The fact is, most people want to be led. Think of yourself as a shepherd leading the little lambs to do what you want them to do.
3
Remember: Be the shepherd, not the sheep!
Everybody now! BE THE SHEPHERD, NOT THE SHEEP!
Take charge of your own destiny, young padawan… shepherd… Whatever!
2
Be bold!
How many times has someone come up to you and said, “Wow, we really need to catch up sometime?” And does sometime ever come? No! Don’t make it so you and your new “fan” become almost friends. Do all you can do to make it so you end up meeting.
The fact is, most people want to be led. Think of yourself as a shepherd leading the little lambs to do what you want them to do.
3
Remember: Be the shepherd, not the sheep!
Everybody now! BE THE SHEPHERD, NOT THE SHEEP!
Take charge of your own destiny, young padawan… shepherd… Whatever!
Don’t Ever Ask Yes or No Questions!
Instead, ask open ended questions so you are engaging them in a conversation. Yes or no questions are considered “stopping” dialogue questions.
Don’t Ever Ask Yes or No Questions!
Instead, ask open ended questions so you are engaging them in a conversation. Yes or no questions are considered “stopping” dialogue questions.
Getting Started
1
Connect with everyone who works at your target company.
If you need a refresher on how to do that, check out Episode 3 of last week!
2
Focus on 2nd connections first.
That why and call to action are comin’ right up!
1
Connect with everyone who works at your target company.
If you need a refresher on how to do that, check out Episode 3 of last week!
2
Focus on 2nd connections first.
That why and call to action are comin’ right up!
3
In your message, hook the person with warmth and admiration.
Adding a personal element when possible is an extra bonus!
4
Tell them exactly what to do.
For instance, “Get in touch with me,” “email me,” “reach out to me.” Never use phrases like, “if you wish,” or “maybe.” Confidence is key.
5
Give them a timeline.
Remember, you are the shepherd! So something like, “Email me this week.” or “Get in touch with me right away!” This is your call to action!
6
Set a goal for the number of people you will reach out to each day and connect with them.
Do the same for the rest of the week. Do 100 today!
3
In your message, hook the person with warmth and admiration.
Adding a personal element when possible is an extra bonus!
4
Tell them exactly what to do.
For instance, “Get in touch with me,” “email me,” “reach out to me.” Never use phrases like, “if you wish,” or “maybe.” Confidence is key.
5
Give them a timeline.
Remember, you are the shepherd! So something like, “Email me this week.” or “Get in touch with me right away!” This is your call to action!
6
Set a goal for the number of people you will reach out to each day and connect with them.
Do the same for the rest of the week. Do 100 today!
Here’s An Example
“Hi! I love the way you and your company are pushing the limits on career transformation!”
Not Seeing Success?
If you aren’t getting success, then you need to look at your messaging and see what you could tweak.
Please let us know on our LinkedIn Membership Community so we can help you. We are here for you!
Also, if people don’t respond to you or do so in an unfavorable manner, don’t take it personally. It’s all a part of the journey and some people don’t know any better. Not all sheep take directions very well, that’s why they get lost so often.
Regardless, you are loved and amazing!
Celebrate Good Times, Come On!
Celebrate your successes!
If you send 100 messages? Eat a cupcake.
If you get 1 meeting? Eat a cupcake!
If you receive a positive respons?
EAT A CUPCAKE! Cupcakes usually come in multiples, and that’s just how we roll.
You get the picture! Treat yourself!
Celebrate your successes!
If you send 100 messages? Eat a cupcake.
If you get 1 meeting? Eat a cupcake!
If you receive a positive respons?
EAT A CUPCAKE! Cupcakes usually come in multiples, and that’s just how we roll.
You get the picture! Treat yourself!
Share your best practices with our LinkedIn Membership Community to help show others what works and what doesn’t!
We’re all in this together!
Watch out for our next episode, “Behave Like a Naked and Afraid Contestant.” Yes, it’s as interesting as it sounds. No, we will not be naked. You’re welcome. See you there!
IF YOU FIND YOURSELF TAKING IT PERSONALLY WHEN SOMEONE DOES NOT RESPOND OR RESPONDS NEGATIVELY…… don’t worry, that’s normal! Read the article below for some inspiration about how to stop taking it so personally.
IF YOU FIND YOURSELF TAKING IT PERSONALLY WHEN SOMEONE DOES NOT RESPOND OR RESPONDS NEGATIVELY…… don’t worry, that’s normal! Read the article below for some inspiration about how to stop taking it so personally.
Share your best practices with our LinkedIn Membership Community to help show others what works and what doesn’t!
We’re all in this together!
Watch out for our next episode, “Behave Like a Naked and Afraid Contestant.” Yes, it’s as interesting as it sounds. No, we will not be naked. You’re welcome. See you there!